WHX Nairobi

The Who

World Health Expo Nairobi (WHX Nairobi) is East Africa’s leading healthcare and medical trade exhibition, bringing together healthcare professionals, suppliers, and industry leaders to showcase innovations, share knowledge, and do business across the region. It serves as a key platform for advancing healthcare in East Africa by connecting stakeholders, facilitating networking, and highlighting the latest trends, technologies, and solutions in the medical sector.

The Brief

To drive brand awareness, educate key audiences, and generate strong media interest for WHX Nairobi by positioning it as a leading platform addressing critical healthcare challenges and innovation across East Africa, while securing positive coverage across top-tier regional and pan-African media.

The Work We Did

Pulse Communications delivered a targeted PR and communications campaign, including the development and distribution of press releases, multiple media drives across key sectors, and proactive media engagement. The team secured media attendance at both the networking event and main expo, managed on-the-ground media relations and interviews, and supported the campaign with stakeholder coordination, content creation, photography and videography management, and a media partnership to maximise visibility and impact.

Return on investment
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